Tuesday, 4 September 2012

Logo & their Secrets..




Being an Online Food Delivery service, its logo shows a fork formed into an @ symbol! Such an easy logo to remember.




This logo has been extremely cleverly designed with a typeface where every letter is a variation of the number 8. Pure genius!




Am not sure how many of you have noticed a hidden symbol in the Federal Express logo.
Yeah, I am talking about the 'arrow' that you can see between the E and the x in this logo. The arrow was introduced to underscore speed and precision, which are part of the positioning of the company.



You might think the arrow does nothing here. But it says that amazon.com has everything from a to z and it also represents the smile brought to  
the customer's face. Wow, that is quite deep.




ED logo: Gianni Bortolotti- This ingenious logo has been designed by Josiah Jost.  ED stands for “Elettro Domestici” which means Home Appliances in English. Jost added a whole new dimension to logo designing through this logo. He has used the negative space to demonstrate the letter “E” and “D” making the logo look like an electric plug.  Just focus on the white part of the logos to see the E in ED!




The NBC (National Broadcasting Company) is one of the biggest American television networks. I think most of you have already seen the peacock in this logo. The peacock has 6 different tail feathers, referring to the six divisions at the time that this logo was created. The peacocks head is flipped to the right to suggest it was looking forward, not back.

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